NLP Marketing Blog

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Over the weekend I got to announce the Toastmasters District Fall Conference since I’m chairing it.

I only had a few hours until I was to make the announcement (due to procrastination on my part) and most of that time was already accounted for in other events.

I decided to throw some patterns in there anyway just to see what would happen.

Here’s what I scratched together on 3 pocket sized spiral note pad pages:

Do you… remember a time when learning was fun.

You’re excited and fascinated with both the journey and the destination.

Imagine a day devoted to your improvement. Do you want to…

• Improve your voice
• Relax your body
• Iron out internal resistance
• Resolve external conflict
• Align yourself with what you really want out of life

The theme of the fall conference is, "Your Best Self Ever."

We’re taking a value based approach where you could easily pay the full price just to hear any of the speakers we have lined up. It will be a one day conference.

As you’re getting your [registration] fliers, you’re probably already thinking about other members who’d like to come as well.

Then I talked about how to sign up and who to give the money to.

Did it work? Who knows. We had more than the usual number of early registrations but that could have as easily been due to the fact that the price was lower than usual and the value was higher than usual. It was fun trying it out.