Welcome back!It’s be a little while since my last post. If you were wondering what happened to me, I was chairing a Toastmasters District Conference. As chair, I took a large role in the marketing as you can imagine. Our typical attendance over the past few years has been 80-100 people. Most of those conference [...]
In putting on the finishing touches to my copywriting model, I went ahead and upgraded my “Be A Hypnotic Writer” course based on what I’d learned. Specifically, I: Added a strategy checklist to tie everything together Added an audio to put your brain into a relaxed/flow alpha state Added an audio to put your brain [...]
I heard about this technique the other day. It’s an interesting way to do what sounds similar to creating an embedded command. I can’t say whether it would work in writing or not but it seems worth testing. Of course I’d mark out the intended message the same way you’d do with embedded commands… very [...]
I’ve seen a number of folks do this in the past couple of weeks so I thought I’d comment on it. Whenever you tell people not to do or think something, they have to go inside their head and make a representation of it before they can negate it. Even if they decide not to [...]
From the feedback I’ve been getting, I’ve realized that most folks are still skeptical about hypnotic or NLP copywriting… and I can’t blame them. Rarely does a month go by that some marketing guru is saying how hypnotic writing is a scam or doesn’t work. What I’ve never seen though is a discussion on any [...]
I gave my copywriting model its first dry run today. I have a friend who’s interested in learning copywriting so I gave him the model and walked him through the acquisition protocol using a little trance work. We’ve had our share of political discussions in the past. When I asked him if he wanted me [...]
I’ve been reading the book, Flow: The Psychology of Optimal Experience. In writing the first draft of my copywriting model acquisition instructions, I realized a way that Flow applies to marketing. First, an example: In Toastmasters, we just launched our fiscal year. One of my positions allows me to create and promote incentives and competitions [...]
Over a year ago, I posted an ad to Craigslist for a roommate. I think we got a couple of inquiries and only one person came over to look at it. We ended up renting to a brother of one of the current residents. Since then, I’ve learned what I know about hypnotic writing. I [...]
Harlan sent an email the other day talking about hypnotic headlines. He said the following headline had at least 8 presuppositions: How Many Of These Secret Thai Chicken Recipes Have You Tasted So Far? See how many you can find before you look at the way I unpack it… ***********************************************
I don’t know where this came from but it’s pretty hypnotic: Click on the video to send it to your friends or make your own.
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