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Tag Archives: Marketing

New Guarantees

If you’re new here, you may want to subscribe to my RSS feed. Thanks for visiting!I switched the price to a one time $300 instead of the subscription service. If you read the previous post on how much went into the course you’ll probably agree it’s still a bargain.
The other thing that’s changed is that [...]

Stories and Therapeutic Metaphors

Most marketers know that stories are one of the best ways to draw people in.
In NLP, stories are much more complex and known as therapeutic metaphors. Now that I’ve pointed that out, you may be wondering what the difference is.
Stories are often used to create internal movies in the reader that convey certain emotions or [...]

Do you really know how it is?

I saw an auto insurance commercial the other day.
The opening was this person sitting in an office saying, "At ABC Insurance, we know how it is. That’s why we [blah, blah, blah]."
I thought, huh. The image advertisers are trying to use NLP deletion. Not a bad first attempt. I don’t think it worked though. Here’s [...]

The Ultimate Intellectual Property

The final fronter for intellectual property seems to be NLP’s ability to model people.
Harlan Kilstein’s modeling seminar ended last Friday (I didn’t go but I may get the DVDs at some point).
In it, he was going to share and install his models of several A list copywriters. As part of the promotion leading up to [...]

Free Copies of James Brausch’s Newsletter

James Brausch has launched a new newsletter called, "Testing." You can read a little about it here:
http://www.jamesbrausch.org/14600/
The deal is that he’ll give you an emailed version of the first issue if you request it on your blog like I’m doing here. Additional details are here:
http://www.jamesbrausch.org/anyone-want-a-free-copy-of-testing/
And to whoever from James’ site that’s reading this, I can [...]

Death of the layman

I’ve been reading a bunch of different articles about authority and decentralized responsibility lately.
In case you’re wondering, none of the following links are affiliate links.
Mark Joyner recently published a report entitled, Rise of the Author which is about how you’re automatically an expert if you publish a hard copy book and how you ought to [...]