Welcome back!I’ve been asked a couple of times how to get started in copywriting and NLP. If you Google “getting started copywriting” you’ll see over 200,000 results. Most of the advice I’ve seen and followed boils down to a few steps: Study the masters Copy out successful letters Build a swipe file Practice on low [...]
Filed in Business, Copywriting, NLP Essentials, NLP Resources, Personal, Products
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Also tagged Ben Settle, Dan Kennedy, David Gordon, Eric Graham, Harlan Kilstein, hypnotic writing, James Brausch, Micheal Senoff, Michel Fortin, NLP copywriting, NLP Examples, nlp marketing, Steve Bauer
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I was pleasantly surprised to see the results of James Brausch’s testing on bullets versus paragraphs. I’ve often felt that leading with bullets intuitively felt more appropriate. Clayton Makepeace often does it and it makes a lot of sense. Check out this sales letter he has up. After you read the headline, you can read [...]
