I just finished a book called, “Talent is Overrated: What Really Separates World-Class Performers from Everybody Else.” I picked up a few lessons to apply to copywriting.
Recently, I combed through over 60 interviews with A list level copywriters. No doubt, there are a number of interesting patterns that emerge.
One of the fundamental mistakes people make when trying out hypnotic writing is to assume that something you SAY works the same as something you WRITE.
In this ‘do more with less’ economy, is there a way that a smaller or medium-sized company can tap into the marketing power that the big guys are paying for? You bet there is. This is the perfect time to discover a Lean and Mean Marketing provider willing to add fuel to your entrepreneurial spirit. Here’s how to choose the most effective marketing partner in this lean and mean economy:
You put hours into keyword research, filled your copy with the most effective keywords and strengthened your metatags. Now youve got the effective organic SEO results you want, and more people than ever are coming to your website. But theyre not buying your product or service.
Much has been written on the structure of a sales letter, and copywriters everywhere all have their own opinions about what must be included in a sales letter or promotion.
Business owners often wonder: what exactly does a copywriter do? There’s no secret to it. The copywriter’s job is to persuade your readers to take a desired action.
Hypnotic writing… you’ve heard of it, right? You’ve heard how it can magically steal money right out of peoples’ wallets? I intend to demolish some myths surrounding hypnotic writing and share with you what it CAN do.
Were you aware that you can bend the illusion of time by altering how you reference time?
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